Member of 3-person writing team and web dev and design team who took a 10k+ page website down to 2k pages with content rewritten in brand voice and organized to optimize prospective and current student journey.

American Augers / Trencor

Brand messaging to help eliminate customer confusion for a company with two B2B brands sharing the same parts and service functions.*

Austin Powder Company

Web content, video scripts, and project management for multi-language content on new global website with nested regional sites. Partnered with multiple international stakeholders. Pretty sure I wrote eleven jillion emails during this development.*

Curry Supply Co

Brand strategy and development of values and brand messaging for company About page.*

Aligned Equity Partners

All web copy and video script development for investment and development group in construction and mining.*

*completed as staff member of Q4 Impact Group.

Trade Show

Booth Graphics & Website

Brand messaging for IROCK website and CONEXPO/CON-AGG 2020 trade show booth and collateral material.

Direct Mail

Pre-show and post-show direct mailer postcards for IROCK CONEXPO 2020.

Screen Shot 2020-09-03 at 9.23.53 AM.png

Screen Shot 2020-09-03 at 9.24.03 AM.png

Screen Shot 2020-09-03 at 9.24.12 AM.png

E-Newsletter

Pre-show and post-show e-newsletters for IROCK CONEXPO 2020.

We're Driven By the Contractor’s Daily Hustle

Stay on Target and Meet Your Goals

We Got Your Back

Got Crushing Problems?

Print Ad

In multiple trade publications in advance of CONEXPO 2020 trade show.

All IROCK work completed as staff copywriter for Q4 Impact Group

Print & Direct Mail

Writing about toys always brings out my love of adventure and play.

I may have written one or all of these projects hunkered down inside a pillow fort with my daughter watching over my shoulder, asking for the toys.

Here’s a print catalog and a mailer I wrote for Little Tikes.

And another catalog for Step 2.

University of North Carolina Charlotte needed an engaging and relatable voice for their print admissions brochure for incoming students as freelance copywriter for Tattoo Projects.

Video

Scriptwriting, interviewing, and video shoot management) for a video case study about a concurrent mining and bridge construction project in Ohio.*

and for a video case study about taking a limestone mine that ran out of land underground.*

and a video case study about supply chain vertical integration.*

Sometimes I ghostwrite scripts for agencies. A series of 9 scripts I wrote for a local organization won an ADDY award - I’ll be glad to send you the links.

*as staff member at Q4 Impact Group